Press release -
OPENING UP NEW DIMENSIONS IN FREERIDE SKIING - The new Atomic Freeride Range
In a bold move to redefine the experience for freeriders of all styles, Atomic has revamped its entire freeski range for 2024/25, including members of the Maverick/Maven series, the Backland Freeride series and the iconic Bent family.
With the introduction of its new wider waist Maverick and Maven skis, Atomic takes the wildly successful North America-driven all-mountain series into the freeride realm. Launching January 2024 and developed with freeride athletes like Sage Cattabriga-Alosa and Craig Murray, the top-tier Maverick 115 CTI has already proven its capabilities on the Freeride World Tour. It’s a hard-charging all-terrain ski with progressive off-piste versatility and a lower-impact construction reducing material-based CO2 equivalent emissions by 24%.
For a detailed press release of all new Maverick and Maven Skis click HERE.
Building on the momentum of the recently revamped narrower Backland touring skis, Atomic is set to relaunch its wider waist Backland FR series for the 2024/25 season. The completely redesigned line of freeride touring skis has been developed in collaboration with backcountry pros Amie Engerbretson, Chris Rubens, and Matthias Haunholder. Featuring a unique tip and ski profile, less fiberglass and more wood, the Backland FR skis marry a lightweight build for easy ascents with the powerful, yet soulful skiing performance sought by freeride tourers. By utilizing moremore wood, less fiberglass and less resin, the skis’ lower-impact design also reduces material-based CO2 equivalent emissions by 26%.
For a detailed press release of all new Backland Freeride Skis click HERE.
First introduced 15 years ago, the reimagined Bent Chetler 120 receives a tip-to-tail upgrade with a new core profile for more float, balance, and playfulness in the deepest snow. All with a lower-impact construction with less metal, fiberglass and resin and more recycled material to decrease the ski’s environmental footprint.
For a detailed press release of all new Bent Freeride Skis click HERE.
Founded in 1955 in the heart of the Austrian Alps, ATOMIC is the world‘s largest ski-manufacturer. Products perfectly tailored for ski racers and freeskiers, cross-country skiers and backcountry skiers, beginners and World Champions alike are being tested in the company’s backyard around Altenmarkt. ATOMIC employs 1000 people and has more than 65 years of experience in the skiing industry, while selling products in 49 countries. Through its passion for skiing with leading quality and technological innovations, the brand strives to drive skiing forward. ATOMIC is an Amer Sports brand.