Product Launch: ATOMIC BENT freeski family
Event date 10 January 2022 18:00 – 18:30
Location https://atomic.brandlive.com/atomic-bent-launch-media/en
Atomic is turning the page in the story of the Bent Chetler freeski series
Join us when we reveal a brand new product line along with the creative mind of freeski legend and artist Chris Benchetler.
Born and raised in Mammoth Lakes, CA. Chris has spent nearly his entire life on snow. Starting with the alpine team he cut his teeth on the race course between gates, and years later started to graze beyond the GS course to the terrain park to explore further. His style and ingenuity quickly emerged onto the freeskiing competition scene with appearances on the sport’s biggest stages (X Games, U.S. Open, Gravity Games). Making the leap from amateur to professional at age 15, the evolution has continued to the backcountry for over two decades to become one of the sports most recognized athletes, both on and off the snow.
Chris has been the mastermind behind the widely successful Bent Chetler ski series. Him and Atomic will now open a new chapter in this success story.
MEET THE BRAND NEW BENT FAMILY OF FREESKIS – PLAYFUL PROGRESSION FROM FREERIDE TO FREESTYLE
Sign in Jan. 10th at 18:00 CET
