News archive

22 May 2024 12:08

Atomic Applauds Chris Benchetler’s Announcement of New Collaboration with the Grateful Dead, Mountains of the Moon

Atomic applauds Athlete and Creative Director Freeski, Chris Benchetler, as he announces his collaboration with the Grateful Dead which will debut in Fall 2025. Mountains of the Moon, currently in production, is an immersive experience featuring music by the Grateful Dead and produced in partnership with Arc’teryx.
Chris Benchetler is accompanied by fellow Atomic athletes Dennis Ranalter and M

26 March 2024 08:22

The 23/24 Atomic Race-Season: A Journey of Triumphs and Challenges

The Atomic season began with a seismic announcement from slalom World Cup champion Lucas Braathen, who declared his withdrawal from the upcoming season just days before the start in Sölden, leaving the ski world in shock.

Amidst the highs and lows, Mikaela Shiffrin and Manuel Feller emerged as standout performers, achieving remarkable feats throughout the season. Together, they secured 11 o

19 January 2024 09:53

LUCAS BRAATHEN AND ATOMIC UNVEIL LIMITED EDITION SKI

Atomic proudly continues its collaboration with the recently retired Lucas Braathen, a free spirit and creative mind who clinched the slalom globe last season, to unveil a limited edition ski: the Redster X9RS Revoshock S Luci. This exclusive release, limited to just 50 pairs, embodies a shared vision of performance and aesthetics, presenting a unique offering for piste enthusiasts.
Designed b

21 March 2023 16:18

31 VICTORIES AND 6 GLOBES: ATOMIC WINS MOST RACES ON THE ALPINE SKI WORLD CUP

Austrian ski manufacturer Atomic emerged as the winningest brand of the 2022/23 season on the Alpine Ski World Cup, with 31 victories and 6 globes to it’s name. The Redster team's success was led by Mikaela Shiffrin, who won 14 of the team's victories and set a new personal best for season points with 2206. Shiffrin's impressive performance earned her the big globe for the Overall World Cup, as we

16 March 2023 15:24

VI TAR NÅ IMOT SØKNADER TIL ATOMIC UTSTYRSKONTRAKT 23-24

OM ATOMIC
Siden oppstarten i 1955 har Atomic hatt ett mål for øye; å forbedre skiopplevelsen for alle skiløpere. For dem som setter sine første svinger eller tar sine første stavtak og helt opp til dem som pusher grensene for hva som er mulig i sporten. Atomic har hovedkontor og fabrikk i Altenmarkt, i hjertet av de Østerriske alpene, og produserer idag over 400.000 ski i året på fabrikken i Po

26 September 2022 20:28

ATOMIC Media Day 2022 - Athletes confirmed

ATOMIC's annual Media Day 2022 has been confirmed. Attending athletes include: Mikaela Shiffrin, Sofia Goggia, Aleksander Kilde, Lucas Braathen, Mirjam Puchner, Nadia Delago, Manuel Feller, Marco Schwarz, Mina Fürst Holtmann, Alex Vinatzer

19 May 2022 08:07

NORDIC SKIER AND OLYMPIAN JULIA KERN SIGNS WITH ATOMIC

Julia Kern from the US Cross Country National Team will join the Atomic racing team and compete on their skis and bindings. At the beginning of May, she signed a contract for the next two seasons to transition from her previous equipment supplier Fischer Skis.

12 May 2022 19:53

NEW CONTRACT – NEW SERVICE-TEAM: SHIFFRIN CONTINUES WITH ATOMIC

The successful partnership between Mikaela Shiffrin and Atomic continues: The American ski-racer signed a contract with the Austrian ski manufacturer until 2024 and will continue to compete using skis, boots, bindings, and helmets from Altenmarkt for the next two seasons.

8 April 2022 16:23

Contract until 2026: Simen Krüger commits to Atomic

Atomic is beyond proud to announce that Simen Krüger decided to extend his partnership with the brand until 2026.

22 March 2022 13:33

WHEN PERSISTENCY PAYS OFF: THE STORIES BEHIND THE WINNER'S SMILE

21 victories, 58 podiums out of 74 races by 13 different athletes, and 4 crystal globes, including an Overall World Cup - the 2021/22 Alpine World Cup season was packed with successes and records. Behind these impressive numbers, however, you can find even more impressive stories.

1 March 2022 15:10

ATOMIC Highlights for the 2022/2023 season

ATOMIC OFFERS EXCITING NOVELTIES IN CATEGORIES OF SKITOURING GEAR, SKI BOOTS, PISTE- AND FREESKI FOR THE 2022/2023 SEASON!

26 November 2021 14:21

BANG ON TIME - World Premiere by Redbull Skydive Team

Last spring, members of the Atomic Freeski Team made there way to Obergurgl to collaborate with the Red Bull Sky Dive Team. The purpose was to attempt a World’s First combination of ski jumping and wingsuiting to get the perfect shot, the Bang on Time. Today, Red Bull TV officially released the full documentary for a behind the scenes look at what it takes to get the Bang On Time.