Atomic introduces its new all-mountain ski series, Maverick (men’s) and Maven (women’s). Developed and fine-tuned through extensive testing across North America and Europe, they deliver an epic skiing experience in variable conditions across all terrain types.
Last spring, members of the Atomic Freeski Team made there way to Obergurgl to collaborate with the Red Bull Sky Dive Team. The purpose was to attempt a World’s First combination of ski jumping and wingsuiting to get the perfect shot, the Bang on Time. Today, Red Bull TV officially released the full documentary for a behind the scenes look at what it takes to get the Bang On Time.
Le ski de randonnée connaît une popularité croissante dans le monde entier, et pas seulement depuis le début de la pandémie. Le nombre de personnes qui se lancent dans la conquête de mètres verticaux à la seule force de leurs jambes a augmenté de façon spectaculaire, tant sur qu’en dehors des pistes. Les skieurs de Randonnée ont plusieurs raisons de fixer des peaux sur leurs skis.
According to a study carried out by manufacturer Atomic among 5,000 respondents, connecting with nature and finding adventure are the main reasons for going on ski tour. In addition, health and social aspects are also mentioned as a motivation for skiing without lift access. Three different groups of alpine tourers have emerged from this: fast&light tourers, all-round tourers and freeride tourers.
Atomic présente une toute nouvelle gamme de skis Redster pour la saison 2021-22. Les modèles haut de gamme de la série sont dotés de la technologie Revoshock, éprouvée en course, permettant une plus grande stabilité de course et des accélérations plus intenses.
Atomic presents an entirely new Redster ski line for the 2021-22 season. The series’ top models feature the race-proven Revoshock technology, allowing for more running stability and more intense acceleration. With Atomic drawing on decades of experience in ski development, ambitious skiers benefit from this knowledge and their collaboration with the world’s best athletes.
Atomic announces a new partnership with Swiss cross-country skiing icon, Dario Cologna. The former World Champion, four-time Olympic Champion, Tour-de-Ski winner, and overall World Cup winner signs an endorsement and ambassador contract with the ski manufacturer, with immediate effect.